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Philipp Ertl from exceedingly vegan



8 years ago, while having a cigarette on my balcony, I had a sudden realisation: I was deeply unhappy with my life.

I was in a very unhealthy relationship and poisoning myself emotionally as well as physically by smoking 20 cigarettes a day. That very moment I decided I needed to get my life in order again.


Luckily, once I make up my mind I make decisions very fast. 

I wasn’t quite ready to leave my relationship yet so I quit smoking for 24 hours as a challenge.

24 hours turned into the rest of the week, which turned into a 1 month challenge and I haven’t touched a cigarette since.


Quitting cigarettes gave me a strong sense of achievement and this one change let to a chain reaction of events in my life. I started to look more after my physical health as well as my emotional health.


But I didn’t want to concentrate on negatives, I wanted to gain something instead: health and wellbeing.

Having shifted my attitude from loss to gains was the most important change that helped me to stay focused in a sustainable way. 


A few months later I quit my unhealthy relationship as well.

So, what do you do when you are single? You go on a detox ;-)


Initially I started with a 1 month healthy eating plan. 

While I was researching the most healthy foods on the planet I noticed they were all plant-based.

And one month turned into 2 months, which turned into 7 years now.


Like any change it wasn’t always easy. But I think the more I became aware where my food came from from and what impact it had on myself, animal and on the planet, the more conscious my choices become.


And I became deeply passionate about sharing my newfound knowledge with others. 

For a short time that led to some arguments with friends and people online.


But one thing I learned after coming out of an unhealthy relationship: you can’t fight fire with fire.

It consumes you and only drags you down. As a creative person I rather thrive on passion to finding solutions.


And there was one big misconception about plant-based nutrition that urgently needed a solution: 

My friends always said ‘maybe you are right, but vegan food is boring and difficult to prepare’.

So I took it upon myself to change this perception: I wanted to show people how amazing vegan food can be.

And while I experimented in my kitchen with new dishes I realised I was really good at developing new recipes.


Ghandi said ‘Be the change you want to see in the world’, I decided to use my new-found talent and started my own vegan blog.

Instead of being angry at people and the world, my blog gave me a positive creative outlet by sharing delicious recipes and giving people the tools for change. It’s always been very important to me to be inclusive because I know everyone is on a different path. But if a chain smoking meat eater like me can turn vegan, then everyone can. 


My goal is to get everyone back to the table again and connect over amazingly tasting food, vegans and non vegans. 

But I never would I have thought that my blog would take off in the way it did!


Now, 4 years later after the launch, I have over 170,000 followers across social media, millions of recipe video views and my blog gets well over 120,000 page views a month.


But that’s only the beginning of the story.

My aim is to make it even easier for people to cook delicious plant-based meals that don’t cost the earth.

I have developed a range of vibrant tahini dressings that are a great source of non-dairy calcium.

They are super versatile to use not just on salads, but also in soups, or roast veggies or as mayo replacement in sandwiches. We even got funded on Kickstarter and are officially launching our products very very soon! In the meantime you can check out our website and find out more about our dressings here:



I hope you have fun with my website and please feel free to share the recipes and tips with your friends. After all, food is for sharing and bringing people together!







Find out more about me in this exceedingly vegan video. See more on my youtube channel: www.youtube.com/c/exceedinglyvegan



Website designed and programmed by http://www.ertl-design.co.uk/



Phil from Exceedinglyvegan

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